Prospects to increase export turnover, expand market share by
implementing trade opportunities from trade agreements
Currently, Vietnam has been participating in a series of free trade
agreements, including CPTTP. Through the implementation of
commitments in the CPTPP, it will open a promising new stage of
cooperation, expected to bring practical benefits to exporters, creating a
great resilience for the agricultural sector. Vietnam. Agricultural and
aquatic products of Vietnam have advantages and opportunities to boost
exports thanks to preferential tariffs from groups of countries such as
Japan, Malaysia, Singapore, Brunei, Australia, New Zealand, etc. Trade in
agricultural products of Vietnam will have the opportunity to cooperate in
developing high-tech agriculture with markets such as Canada, the fifth
largest agricultural exporter in the world
                
              
                                            
                                
            
 
            
                
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exports to 6 regulations on technical barriers; improve and enhance 
resources to implement activities in the product value chain of enterprises. 
Proposing two groups of proposals to government agencies and industry 
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associations, in which focusing on the issues of standard harmonization, 
trade facilitation, investment, technology transfer and support on 
providing information, strengthening the connection of enterprises 
according to export value chains of 3 key agricultural export products of 
Vietnam. 
6. Structure of the research 
In addition to the introduction, conclusions, list of tables, references 
and appendices, the thesis is structured in 4 chapters. 
Chapter 1: Overview on published sciencetific works related to the 
research project 
Chapter 2: Theoretical backgound of technical barriers and increasing 
the adaptability of technical barriers to agricultural oproducts in 
international trade 
Chapter 3: Present situation of adapting technical barriers to trade for 
Vietnamese agricultural products exported to the US market when 
Vietnam joins TPP (CPTPP). 
Chapter 4: Orientation and solutions to adapt technical barriers to 
trade for Vietnamese agricultural products exported to the US market 
associated with the implementation of CPTPP. 
CHAPTER 1: 
OVERVIEW ON PUBLISHED SCIENTIFIC WORKS 
RELATED TO THE RESEARCH PROJECT 
The thesis has reviewed 16 research works, including 9 domestic 
research projects, 7 foreign research projects. By reviewing the domestic 
and foreign research works that have been published, the thesis has found 
out the research gap and the issues that need further study in the thesis. 
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CHAPTER 2: 
THEORETICAL BACKGROUND OF TECHNICAL BARRIERS 
AND THE ADAPTABILITY OF TECHNICAL BARRIERS TO 
AGRICULTURAL PRODUCTS IN INTERNATIONAL TRADE 
2.1 Concept and the importance of increasing adaptability to 
technical barriers to trade for agricultural products of importing 
countries 
2.1.1 Relevants concepts 
- Technical barriers to trade 
According to the Agreement on Technical Barriers to Trade of the 
World Trade Organization (WTO), Technical Barriers to Trade are the 
standards and technical regulations that a country applies to goods. nical 
regulations) that a country applies to imported goods and / or procedures 
to evaluate conformity assessment procedures of imported goods against 
those standards and technical regulations 
- Agricultural products 
In this research, the thesis will use the concept of agricultural 
products in Vietnam's economic sector, agriculture sector including 
agriculture (cultivation, husbandry), fisheries, forestry and salt 
production. Therefore, agricultural products are also known as 
agricultural products, or commonly known as agricultural products. The 
thesis focuses on studying 3 main groups of agricultural products 
exported to the US market, including: Agricultural products (coffee, 
cashew nuts, pepper); Aquatic products (catfish products and shrimp); 
Tropical fruits (longan, lychee, rambutan, mango, dragon fruit). 
- Technical barriers to trade for agricultural products 
Technical barrier to trade for agricultural products in this thesis is 
understood as: "technical regulations, standards on quality, regulations 
on food safety, regulations, standards on environment, regulation 
regulations on traceability of products, regulations on labels, 
regulations on packaging and packaging of agricultural products that 
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import countries have introduced in order to limit and prevent low-
quality goods and unqualified regulations and qualities entering the 
domestic market, ensuring the safety of human health, plants and 
animals, the environment and national security. " 
2.1.2 Types of technical barriers to trade in agricultural products 
Technical barriers to international trade are diverse and are applied 
very differently, depending on the type of product, the importing country 
and the exporting country. To export products to the world market, 
manufacturers and exporters must comply with technical regulations 
(compulsory standards) developed by public organizations to ensure 
product quality, protect the environment. school and consumer health. For 
agricultural products, the main technical barriers in international trade can 
be classified into several main provisions: (1) Regulation on product 
quality; (2) Regulations on food safety and hygiene; (3) Regulations on 
environmental protection; (4) Provisions on product traceability; (5) 
Regulations on labeling; (6) Regulations on packaging and packaging. 
2.1.3 The role of technical barriers in trade in agricultural products 
- The role of protecting important benefits such as human health, the 
environment, national security, human health, plants and animals safety ... 
- The role of improving the competitiveness of enterprises and 
products 
- Protection role for domestic agricultural production 
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2.2 The concept, process and methods of adapting technical 
barriers in trade for agricultural products exported to importing 
countries 
2.2.1. The concept and process of adapting technical barriers to trade 
in agricultural products of importing countries 
“Adapting to technical barriers to trade in agricultural products is the 
process of capturing, detecting and adjusting to adaptations of exporting 
countries to changes in technical regulations and standards of countries. 
import offers for agricultural products ”. 
2.2.2. Method of adapting technical barriers in trade in agricultural 
products of importing countries 
"The way to adapt to technical barriers to trade in agricultural 
products is to manage processes, control technical regulations and 
standards for all stages of the agricultural value chain,". 
2.3 Factors affecting the adaptability of technical barriers to trade in 
agricultural products of importing countries 
2.3.1 Factors inside exporting enterprises 
- Infrastructure elements in production 
- Human resource management factors 
- Technological factors in production 
- Factors of input raw materials in production 
2.3.2 External factors 
- Policies and supporting activities of the State 
- Policies and supporting activities of agricultural product association 
2.4 Experience of some countries in adapting technical barriers to 
trade in agricultural products and lessons for Vietnam 
2.4.1 Experience of some countries in the world 
The thesis research experiences of 3 countries: China, Malaysia, and 
Japan. In particular, China and Malaysia are two countries with many 
similarities with Vietnam in terms of exports. These are also two countries 
with many agricultural products successfully exported to the US market. 
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Japan is a developed country, its TBT regulations are as high as the 
United States. This is also a country with many successful exports to the 
US market. Therefore, learning from experience in developing legal 
documents, the legal environment and a system of technical regulations 
and standards to support exporters to adapt to the increasing regulations of 
importing countries. will be very beneficial to Vietnam. 
2.4.2 Lessons learned for Vietnam 
From lessons learned from China, Japan, and Malaysia, the thesis has 
drawn 7 lessons for Vietnam 
CHAPTER 3: 
PRESENT SITUATION OF ADAPTING TECHNICAL 
BARRIERS TO TRADE FOR VIETNAMESE AGRICULTURAL 
PRODUCTS EXPORTED TO THE US MARKET WHEN 
VIETNAM JOINS THE TPP (CPTPP) 
3.1 Overview of technical barriers to trade related to Vietnam-US 
trade relations 
3.1.1 United States technical barriers to trade in agricultural 
products 
3.1.1.1 General application principles 
Technical barriers to trade in the United States are divided into the 
following three groups: Sanitary and Phytosanitary measures; Measures 
for consumers; Trade measures. 
3.1.1.2 US technical barriers to imported agricultural products 
Technical barriers to trade in the United States include standards, technical 
regulations, and conformity assessment procedures. This study only mentioned 
and deeply studied 6 regulations on technical barriers that the three main groups 
of Vietnam's agricultural products exported to the US market were most 
involved, namely: Regulations on food safety and hygiene; Product quality 
regulations and standards; Environmental regulations and standards; 
Process and methods of production, processing, transportation and 
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storage; Traceability of products; Regulations on labeling; Requirements 
for packaging and packaging. 
3.1.2 Commitments on technical barriers in Vietnam - US Trade 
Agreement 
The Vietnam-US Bilateral Trade Agreement is an event marking the 
positive development of bilateral relations since the two countries established 
diplomatic relations. The Agreement details the commitment to open trade in 
goods, trade in services, trade related to investment and trade related to 
intellectual property rights. Agreement is built on the principle of equality, 
mutual benefit, respect for independence and sovereignty of each other. Under 
the agreement, there will be no non-tariff barriers and quantitative restrictions 
on many agricultural products. 
3.1.3 Commitments on technical barriers in TPP (CP TPP) 
The CP TPP Agreement is a free trade agreement, formed with the main 
objective of eliminating taxes and barriers in the exchange of goods and 
services among its members. In addition, the CPTPP will agree on common 
rules and rules among its members. 
Commitments on technical barriers in trade in CP TPP to facilitate trade by 
limiting unnecessary technical barriers in trade, increasing transparency, 
promoting legal cooperation and governance practices. good reason. 
Commitments in the TBT chapter apply to the development, promulgation and 
application of all technical regulations, standards and conformity assessment 
procedures of the Central Government agency may affect in trade goods 
between the parties. 
3.1.4 The level of similarity between commitments in the Vietnam - US 
Trade Agreement, TPP, CPTPP 
- The level of similarity in standards between the CP TPP and TPP 
Agreements 
The United States is directly involved in negotiating the provisions on TBT 
in trade of TPP Agreement. Basically, the CPTPP Agreement inherits all the 
contents of the TPP, so the US TBT is equivalent to the TBT of TPP and CP 
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TPP. The CP TPP, even without the United States, is still considered to be a 
comprehensive, high-quality agreement, so the impact on the policy 
environment is much greater than previous FTAs. Therefore, well 
implementing the commitments in CP TPP will be very beneficial for Vietnam 
in adapting US TBT. 
- The level of similarity in standards between the TPP (CP TPP) and the 
Vietnam - US Trade Agreement 
Based on the commitments on TBT in the TPP Agreement, it can be seen 
that the TPP will not significantly change the current TBT application 
mechanism in TPP member countries including the United States. At the same 
time, there will be no major changes in TBT of TPP members as well as the 
United States for Vietnamese exports under the impact of TPP. Therefore, in 
the Vietnam-US trade relations, the mechanisms signed in the Vietnam-US 
BTA still remain valid. 
As mentioned, the United States is directly involved in negotiating the 
provisions on TBT of the TPP Agreement. Regarding the level of economic 
development and the level of agricultural protection of the United States and 
CP TPP countries such as Japan, Canada, Mexico ... equivalent. Therefore, 
when adapting to the provisions on the United States TBT on agricultural 
products, Vietnam will exploit good opportunities to trade agricultural products 
with CPTPP countries. 
- The implementation of commitments under the CP TPP will help 
Vietnam improve its ability to adapt to US TBT due to: 
The CP TPP's conformity assessment mechanism will help Vietnam 
improve its competitiveness for export goods and develop in a sustainable way 
to export goods to high markets such as the United States. The CP TPP helps 
Vietnam improve the provisions of the law, establish management mechanisms 
to both conform to international treaties, improve the capacity to build and 
promulgate organization and enforcement capacity. 
3.2 Factors affecting the adaptability of technical barriers in trade 
of exporting enterprises in recent years 
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3.2.1 Government support policies 
Policies on effective participation in international standards 
organizations; The policy of perfecting Vietnam's standard system along 
the direction of compatibility with the standards system of importing 
countries; Policy on encouraging and creating conditions for enterprises to 
apply internal standards compatible with advanced standards; Policies on 
building a transparent, convenient and business-standard evaluation 
system; Policies to support market information and export promotion for 
businesses 
3.2.2 Association support policies 
Develop the website of the Association and publish its publications in 
accordance with the law; Organize training workshops to disseminate 
legal knowledge and international integration; Provide complete 
information about export markets; Protect enterprises in commercial 
disputes; Organizing exchanges with international organizations, 
organizations and businesses in other localities; Cooperate with trade 
unions to deal well with the employer-employee relationship; Collecting 
and introducing customers, providing information, guidance and advice 
for businesses; Support businesses in training, technical advice; The 
Association has functioned as a bridge between businesses and the State; 
Carry out the external affairs of the industry in cooperation with 
international organizations. 
3.3 Present situation of Vietnam's exports of agricultural products 
to the US market 
3.3.1 Vietnam's agricultural exports to the US over the years 
Agricultural products are one of the important export industries of 
Vietnam, making a positive contribution to the overall export turnover of 
the country. In the 2007-2018 period, the agricultural sector achieved a 
growth rate of 9.3% per year. In 2018, the export value of agricultural 
products reached US $ 40.02 billion, compared with 12 years ago, up US 
$ 27 billion. The value of Vietnam's agricultural exports has increased an 
average rate of about 13% per year but not really stable. 
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The United States is currently one of Vietnam's major exporters of 
agricultural products. Agricultural products exported from Vietnam to the 
United States mainly include: seafood, cashew nuts, coffee, pepper, 
vegetables and fruits .... From 2007 to the present, the United States has 
always been the market. Vietnam's largest consumer goods. Export 
turnover of these items to the United States in the 2007-2018 period 
increased an average of 2.2% / year. This is the leading market of 
Vietnam in exporting pepper, ranking second in coffee and seafood. 
3.3.2 Aquatic Product 
For the US market, in the year 2018, shrimp exports including both 
processed and frozen shrimp (HS160521, HS030617) decreased by -17% 
and -9% in value compared to 2017 due to the recent years. shrimp 
products exported to the US are now subject to anti-dumping duties of 
25.39%. Catfish in 2018 have a significant growth rate, 43% compared to 
2017. 
For the CPTPP market, shrimp exports of both HS160521 and 
HS030617 declined by -48% and 9% respectively in value compared to 
2017 due to the import volume in CPTPP markets mostly decreased, only 
Australia increased 92% of frozen shrimp. Particularly for catfish 
products, there was a significant growth rate 123% in 2018 compared to 
2017. 
3.3.3 Agricultural Products 
- Cashew 
For US market: currently, the United States is still the largest market 
for Vietnam's cashew nuts with export turnover increasing steadily over 
the years, in recent years due to the increasing demand for cashew nuts of 
the United States, Export turnover to this market in 2018 reached a record 
of more than 1.2 million USD, accounting for one third of the country's 
total cashew exports. 
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For CPTPP market: Cashew export turnover to the market of CPTPP 
countries is not high. With raw cashew nuts (HS 080131), although the 
export turnover of 2018 to member countries' markets is not high, there 
have been changes compared to 2017. 
- Coffee 
The US market, currently the United States is the largest coffee 
consumer in the world, according to statistics from ITC, Vietnam is 
ranked fourth with 7.2% of the export market in the world, after Colombia 
( 21% market share), Brazil (16.8% market share) and Canada (7.5%). 
Vietnam's coffee export turnover to the US market in 2017 reached about 
US $ 413 million, down 23.6% compared to 2017. 
CPTPP Markets, in general, the total value of exports of all types of 
coffee to CPTPP member countries in 2018 increased slightly compared 
to 2017. The countries with the highest demand for Vietnam's coffee 
products are Japan, followed by Malaysia, Mexico, Australia, Canada and 
Chile. 
- Pepper 
The US market: currently the United States is still the largest market 
for Vietnam's pepper with an export turnover of US $ 178 million of all 
kinds of pepper in 2018, accounting for 23.5% of the total pepper export 
turnover in the country. 
CPTPP market: In the context that pepper export continues to face 
many difficulties and great competitive pressure, the signing of the 
CPTPP Agreement is considered as an opportunity to expand exports for 
Vietnam's pepper industry. Among CPTPP countries, only Malaysia is a 
country with significant pepper production, however, the export rate is not 
much, only about 3% of global exports. The Comprehensive and 
Progressive Agreement for Trans-Pacific Partnership (CPTPP) is assessed 
as an opportunity to expand exports for the pepper industry. 
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3.3.4 Tropical Fruits 
US market: The United States is the largest consumer of fruit in the 
world. Therefore, the export of Vietnamese vegetables and fruits (mainly 
fruits) to the US is still modest, but it is facing many opportunities to 
increase market share and export proportion. 
CPTPP market: Among the CPTPP countries, only Mexico is the 
country that exports the most tropical fruits to the United States, the 
remaining countries have the volume of exports to the United States, 
although increased but not significant. This will be a good opportunity for 
Vietnam, Vietnam fruit can be through Mexico, taking advantage of the 
incentives from the USMCA Agreement to bring fruits into the United 
States. 
3.3.5 General assessment of Vietnam's agricultural exports to the US 
market and CPTPP countries 
- Assess the export of Vietnamese agricultural products to the US 
market and CPTPP countries 
- Assess opportunities for exporting agricultural products to the United 
States and CPTPP countries 
3.4 Actual situation of adaptability of technical barriers to trade 
for Vietnamese agricultural products exported to the US market 
The thesis uses the method of investigating and surveying 200 
enterprises in the field of processing and exporting agricultural products to 
analyze and evaluate the adaptability of businesses exporting agricultural 
products to the US market. The study will use the elements of resources in 
enterprises (infrastructure in production, human resources, technology in 
production, input materials, the link between production and product 
consumption) such as criteria to assess the level of adaptation to the 6 US 
technical regulations (Regulations on product quality; Regulations on 
food safety and hygiene; Regulations on environmental protection; 
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Regulations on product traceability; Regulations on labels; Regulations 
on packaging, packaging packaging 
3.4.1 Actual situation of adapting US regulations to imported 
agricultural products 
- Adaptive situation of regulations on product quality 
- Adaptive situation of regulations on food safety and hygiene 
- Adaptive situation of regulations on environmental 
- Adaptive status of regulations on product traceability 
- Actual situation of regulations on labeling 
- Adaptive situation of regulations on packaging and packaging 
3.4.2 Actual situation of applying measures to increase the 
adaptability of businesses to the US technical barriers to trade 
- Actual situation of infrastructure's responsiveness in production 
- Actual situation of human resource responsiveness 
- Status of technological responsiveness in production 
- Actual situation of responsiveness in terms of input materials 
3.4.3 Evaluate the state of adaptation of US technical barriers to 
trade in agricultural products 
3.4.3.1 Achievements 
Firstly, the exporters are aware of the importance of improving their 
ability to adapt to the six US technical barriers to trade. 
Secondly, state management agencies have carried out many activities 
to support businesses to adapt to the US technical barriers, including: 
effective participation in international organizations; Successfully 
negotiated with the United States on the recognition of equivalent 
standards to the US recognition of the equivalent of a food safety control 
system; Negotiate to expand markets for agricultural products; 
Establishing an early warning system and anti-dumping; Building and 
developing a secure food, agriculture and forestry food supply chain 
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Thirdly, industry associations carry out activities to support businesses 
to adapt to technical barriers, including: Supporting export enterprises to 
conduct trade promotion, brand and product promotion activities. on the 
export market; Provide information about changes in export markets for 
businesses; Support businesses on legal issues. Providing information, 
consulting policies, laws and supporting the settlement of international 
trade disputes; Some associations have performed well in foreign affairs 
and cooperation with international organizations, participating in 
international litigation to protect interests and enhance the position of the 
industry in the international community, promoting project of technical 
assistance, production support of the international community for 
Vietnam. 
3.4.3.2 The limitation 
Firstly, enterprises are not fully and comprehensively aware of TBT of 
import market. 
Secondly, the problems exist in the support of state management 
agencies: The information connection between enterprises and export 
markets is limited; Linkage between production and consumption, links 
with domestic and foreign suppliers remains weak; Not effectively 
participating in the global supply chain of agricultural products; The work 
of supporting enterprises in trade promotion activities has not been 
effective 
Thirdly, the problems that exist in the support from the industry 
association: have not promoted their role and voice; Not implemented 
well activities to support businesses 
3.4.3.3 Reasons 
Vietnam has not developed a clear export strategy; The 
competitiveness of Vietnamese export enterprises is still weak; 
Government support for exporting enterprises is limited. 
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CHAPTER 4: 
ORIENTATION AND SOLUTIONS TO ADAPT TECHNICAL 
BARRIERS TO TRADE FOR VIETNAMESE AGRICULTURAL 
PRODUCTS EXPORTED TO THE US MARKET ASSOCIATED 
WITH THE IMPLEMENTATION OF CPTPP 
4.1 Trends of application of technical barriers in world 
agricultural trade and export prospects for Vietnam 
4.1.1 Trends of application of technical barriers in world trade in 
agricultural products 
In the context of tariff barriers being removed, subsidies and subsidies 
excluded, administrative procedures in import and export management are 
increasingly reduced, technical barriers are taken advantage of by 
countries. to protect domestic production and the interests of the 
community of that country. Most countries use technical barriers as a 
secret weapon to protect domestic trade. For their own purposes, each 
country has developed regulations and standards to such an extent that the 
goods of other countries are difficult to meet or meet at a much higher 
cost than before, or otherwise. Standard variables, technical standards and 
conformity assessment procedures into technical barriers. The rise of the 
intangible technical barriers has now created a poorly ventilated trade 
environment, detrimental to the process of trade liberalization on a 
regional and global scale. Some comments on the trend of changing 
technical barriers in trade of countries around the world according to the 
following trends: 
- Trends of increasing technical barrie
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